Carnival to resume brochure production

By Tom Stieghorst
Carnival Cruise Lines said that after five years of not having one, it will print a brochure that travel agents will be able to order starting Nov. 15.

The brochures will ship by the end of the year in time for Wave season promotions, Carnival said.

Agents helped design the brochure by submitting suggested content through the Carnival Conversations feedback program launched in July.

At their suggestion, the brochures will include detailed itineraries, deck plans, ship overviews, stateroom descriptions and diagrams and information on family programs, among other items. There will be an at-a-glance ship deployment grid. A message regarding the value of using a travel agent will also be included.

Carnival stopped producing the printed brochure in favor of an online version, but many agents said they preferred to have a physical copy.

"We're thrilled to introduce one that is customized with the information that matters most to them," said Mike Julius, Carnival's senior managing director of U.S. trade sales.

Follow Tom Stieghorst on Twitter @tstravelweekly. 
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