Seabourn expanded the benefits it offers to passengers who are members of the line’s loyalty program, Seabourn Club.
Effective on cruises departing on or after June 1, the program enables club members to choose from a menu of reward options, such as onboard amenities and discounts.
Members will redeem benefits based on five membership levels, achieved by accruing one point for each day sailed on a Seabourn ship.
Additional points are awarded for days sailed in premium category suites, onboard spending and for days traveled on Seabourn Journey overland excursions.
Depending on the level passengers achieve, benefits include laundry and pressing; Internet and telephone service; daily newspaper delivery; a massage in the spa; and savings on shore excursions, luggage shipping and premium wine and spirits.
Other rewards are signature luggage tags and subscriptions to travel magazines.
Upper-level members can receive the services of a concierge to assist with onboard arrangements, said Seabourn.
Club members can select the benefits they prefer and arrange for redemption through Seabourn's website.
As in the past, club members will continue to receive a seven-day cruise after sailing 140 days on a Seabourn ship, or a 14-day cruise after sailing 250 days.
"Our loyal guests have always been an important part of Seabourn's success," said Richard Meadows, the company's president. "We wanted to start thanking returning guests sooner, and we wanted to offer them rewards in a different, uniquely Seabourn style."
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