Israel: Hotel News April 27, 1998 Share 1 -- As the hotel industry continues its construction boom, several hotel chains are making their debut in the Holy Land. The Atlanta-based USFranchise Systems operates 27 Hawthorn Suites properties in 15 states and chose downtown Tel Aviv as the site for its first property overseas. Hawthorn Suites: Web site: www.hawthorn.com.The Isrotel Tower, a Hawthorn Suites Hotel, opened last month and is managed by Isrotel Hotel Management. The building is located on Ben Yehuda Street, two blocks from the Mediterranean beach, near the commercial areas and directly across from the American Embassy. Isrotel: (201) 816-0830 or (800) 552-0141; fax (201) 816-0633.Switzerland-based Movenpick Hotels and Resort's first hotel in Israel is under construction in Jerusalem, about half a mile north of the Old City, on the line that divided Israel's capital prior to 1967's Six Day War. It is expected to open in late 1999 or early 2000. The chain is also expected to open properties in the cities of Tel Aviv and Ashdod by the turn of the millennium. Call (203) 222-9314 or (800) 34-HOTEL; fax (203) 454-8840.On the domestic front, a new chain opened in January with two existing properties, two under construction and another on the drawing board.The Royal Plaza Israel Hotels & Resorts is intended to be an Israeli chain of nearly deluxe hotels, where public spaces will be smaller than at deluxe hotels but rooms will feature American-style furnishings.The two existing properties are Jerusalem's Lev Yerushalayim all-suite hotel and the Royal Plaza Tiberias, which was totally renovated and reopened in October.Next to open will be the Royal Plaza Jerusalem, where construction is scheduled to be completed in July 1999.Located in the neighborhood called the American Colony, it will stand near where, until 1967, the Mandelbaum Gate regulated the border crossing between east and west Jerusalem.The chain's fourth property, set for completion later in 1999, will be the Royal Plaza in the Park of Palms area of Eilat, a few blocks away from the Red Sea or the desert.On the drawing board is an additional property in the Gilo section of Jerusalem, on the south end of the city on the way to Bethlehem, to be ready by late 2000. Call: (718) 338-6537 or (800) 538-4683; fax (718) 951-9197; firstname.lastname@example.org or email@example.com.