Africa Middle East Kenya aims to boost tourism with incentives By Michelle Baran / January 13, 2016 Share 1 Hyenas in the Masai Mara National Reserve. Photo Credit: Abe Peck -- Kenya President Uhuru Kenyatta unveiled several initiatives to increase tourism, including reducing fees for wildlife parks. The government has reduced the Kenya Wildlife Service park entry fee to $60, down from $90, and the value added tax (VAT) on national park fees will be removed entirely. Effective Feb. 1, children under the age of 16 will no longer have to pay the $50 fee for a tourist visa upon arrival. Also, Kenya is waiving landing fees for charter airlines flying to the coastal cities of Mombasa and Malindi, and paying charter airlines $30 for every passenger brought to the cities. This charter incentive plan is slated to run through June 30, 2018. The president announced a number of infrastructure improvements, including the expansion of Nairobi’s Jomo Kenyatta International Airport and Malindi Airport in southeastern Kenya, which serves the country’s coastal towns, so that they can handle greater numbers of visitors.Kenyatta also thanked the governments of the United States, United Kingdom and France for lifting their travel advisories for Kenya’s coastal region.“International governments recognize that security here has vastly improved and there is much to be gained by partnering with Kenya and the East Africa region. We must not allow that momentum to be lost,” said Kenyatta.Kenya’s secretary for tourism, Najib Balala, said that the country is engaging in a high-level tourism recovery effort in consultation with stakeholders from the government and private sector.