Kayak has incorporated TripAdvisor reviews onto its site, as well as the ability to filter hotel listings using TripAdvisor ratings.
The feature rolled out Thursday on Kayak.com in the U.S. and the U.K., and will be added to Kayak's global sites and its mobile app "as soon as possible," Kayak said in a
post on its news blog.
"Given TripAdvisor's unmatched content -- more than 60 million reviews and opinions from all over the world -- we're tremendously excited about this new relationship," the post said. "This new partnership will make finding the right hotel even easier on Kayak. Not only can you compare from hundreds of hotel sites at once, but you can now use TripAdvisor's millions of reviews from its global community of travelers."
The partnership follows Kayak's October launch of a hotel recommendation filter which enables users to narrow results by recommendations from Fodor's and Budget Travel.
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