The Fives Azul Beach Resort Playa del Carmen by Karisma

Karisma Hotels & Resorts Debuts The Five Senses Campaign at The Fives Azul Beach Resort Playa del Carmen


Centered on the five senses that are embodied within a luxurious Gourmet Inclusive® Experience, The Fives Azul Beach Resort Playa del Carmen’s new on-property activities and initiatives stimulate taste, sight, touch, smell and sound.

From the moment guests arrive at The Fives Azul Beach Resort Playa del Carmen, their senses are stimulated—most immediately upon entering the lobby, where The Fives signature scent of green tea, verbena and mandarin flows throughout.

Greeted with a scented, cold towel and a refreshing beverage, guests are then guided through the lush Mayan jungle to their suite. “Sensational Areas” are marked throughout the resort, identifying which activities cater to what sense.

Sensory-stimulating activities change daily and include Savor the Fives to awake and delight the palate; Feel The Fives, complete with Vassa Spa treatments; Listen to The Fives, featuring live musical performances and storytelling sessions; Aromas of The Fives, including a garden tour and participation in a traditional Mayan Alux ceremony; Unique Views of The Fives with fire shows and glowstick night parties; Day of the Body to find peace of body and mind; and Day of the Spirit, with yoga, a detoxifying Mayan Cleanse and Mayan blessing ceremony.

Karisma is supporting on-property activations as part of a multifaceted marketing campaign to bring these new resort experiences to life, all while supporting their valued Gourmet Inclusive Vacation Consultant travel agent partners by offering up to 21 percent commission when booking through a preferred tour operator.


Whether couples say “I do” in the sand, under a unique beachfront gazebo, or elevate the experience with a ceremony on the Sky Wedding terrace, they will enjoy unsurpassed quality, exceptional service and total flexibility with Gourmet Inclusive Wedding Events™ at The Fives Azul Beach Resort Playa del Carmen by Karisma.


This Gourmet Inclusive resort is home to The Fives Plaza—an al fresco atmosphere where guests are serenaded by live music under Mexico's sky—along with 13 distinctive dining options.  The Fives Plaza also features Jackson Family Wine’s first and only international tasting room, Club82 Wine Bar, for guests and private events.

For more information on The Fives Azul Beach Resort Playa del Carmen by Karisma, please call your preferred tour operator or 1-866-KARISMA, or visit