A recently released study suggests that more than 50% of the
nation's business travelers believe that Web conferencing will
reduce business travel by 20% in the next few years.
How many times has this survey been taken? Meeting planners have
been quaking in their boots for the last decade, waiting for
video-conferencing and on-line meetings to suddenly render their
In all the years I've been working in a corporate environment I
have never "attended" an on-line meeting, nor have I ever
participated in a video conference -- save those staged by
video-conferencing companies trying to sell their products.
Here's what gets me: Conference calls have been a staple of the
business world for a long time now. Nobody views that
technology as a threat to the travel industry. Of course not. It's
just like having your little brother pick up the extension phone
while you're talking to your girlfriend. You grew up with it.
But add the word "Internet" to the mix and suddenly everybody
trembles. As for this survey, like all the rest of them, I'll
believe it when I see it.