PROFESSIONALS, the home-based agency division of
Extraordinary Vacations Group, is poised to launch a TV campaign
aimed at attracting retailers to get on board with the company.
Headquartered in Fort Lauderdale, the firm said its campaign will
promote the "excellent business opportunities available to
home-based agencies." Set to roll out this month, the recruitment
effort will run on Lifetime, the Travel Channel, HGTV, Discovery
and Weather Channel. The spots were filmed in conjunction with
major travel suppliers and feature testimonials from Vicki Freed,
senior vice president of sales and marketing for Carnival Cruise
Lines, and Dan Hanrahan, president of Celebrity Cruise Lines.
THE MANAGING DIRECTOR of Trip Professionals,
Steven Toffler, said, "We believe there are a significant number of
candidates who would make ideal home-based travel agents, and we
want them to consider us for their host agency." A video overview
of the companys host program is available online at www.exvg.com. Meanwhile,
Extraordinary Vacations Group acquired a 50% stake in Travel Source
Network, a Canadian home-based agency program with about 400 agent
THIRTY-EIGHT MEMBERS of the Network of
Entrepreneurs Selling Travel, the industry marketing group for
home-based agents, completed a Seminar at Sea aboard Crystal
Cruises Crystal Harmony. The group sailed from Vancouver to San
Francisco in late May, said Stuart Cohen, senior vice president.
While at sea, NEST agents received Crystal product, sales and
marketing training and participated in a NEST strategy session. The
network will hold its first annual conference Sept. 12 to 14 in Las
Vegas. Details are at www.jointhenest.com.
THROUGH THE PORTHOLE
Holland America Line instituted a policy that
limits group blocks to one per month on each ship within one
sailing area. In addition, deposits will now be required when more
than 32 berths are blocked, the line said.
FAM OF THE WEEK
Departures: Aug. 18 and Sept. 15 from New York to
Sofia via Czech Airlines.
Length: Seven nights.
Sponsor: Destination Bulgaria, Montgomery Village,
Cost: $1,995 per person, double. Includes
roundtrip air; hotel; breakfast and dinner daily and most lunches;
taxes; transfers; sightseeing; trekking in the Rila Mountains with
a guide; and the services of an English-speaking guide.
Trip: Visits Borovets, Maliovitsa, Rila Lakes and
Sofia, with extensive hiking in the Rila Mountains.
Noteworthy: The land-only rate is $999 per person,
double. The single supplement is $200; the companion rate is $200
additional. Climbing and trekking equipment can be reserved with 45
days advance notice.
Contact: (301) 216-9846 or (800) 688-6914; fax: (301) 216-2477;
e-mail: [email protected].