VACATION.COM bought a very large block of
e-mail addresses for its Engaged agencies customer lists.
Vacation.com e-Engagement is a marketing program that sends e-mail
offers to member agencies clients. The e-mail offers appear to come
from the member agency. Dick Knodt, president and CEO of
Vacation.com, said the database now has more than 1 million e-mail
addresses. Independent and at-home agents can become Engaged
agencies if they are Vacation.com members. About 100 independents
already are members, the consortium said.
WITH ... Desiree Sakow, an at-home retailer who operates
Point of View Travel, in Oceanside, Calif. Sakow has stepped into
the spotlight as OSSN San Diegos chapter director, and now has the
responsibility for organizing chapter meetings about every other
month. There are different topics for each [meeting], she said.
Sometimes its just the group discussing issues and other times we
have speakers from a tour company, insurance company, etc. Sakow
said there are about 60 chapter members.
CHALLENGE facing home-based agents, Sakow said, is trying
to jump through all the hoops to make it on your own. If you dont
want to go through a host agency, you have to weed through lots of
paperwork to sign up with every tour company, hotel, car rental
firm, etc. But Sakow said its worth the trouble. I want to stand
alone and I want the vendors to know me and not a host agency that
I belong to.
DESK: Rocky Mountaineer Vacations (formerly Rocky Mountain
Railtours) entered the escorted-tour market with a seven-night
Western Explorer package that uses the companys Rocky Mountaineer
train to explore the Canadian Rockies. The Vancouver-based company
also bought the Thompson Hotel, a 98-room property in Kamloops,
British Columbia, which the operator had previously used in
conjunction with its trips. Check out the new escorted itinerary on
line at www.rockymountaineer.com.
FAM OF THE
Dates valid: Through Dec. 21 for overnight stays.
Sponsor: Arawak Beach Inn, Island Harbour Beach,
Cost: Through April 2, rates start at $97.50 per
night, 50% off rack. From April 3 through Dec. 21, discounted rates
start at $80 per night. Rates are based on availability and
blackout dates apply.
Contact: (877) 4-ARAWAK or e-mail: [email protected].