Las Vegas and Caribbean cruises are the
most popular domestic and international vacation destinations and
activities for fall 2004, according to Carlson Wagonlit Travel
Associates annual Late Summer/Fall Travel Trends Survey.
The survey, which
polled 313 Carlson Wagonlit Travel Associate owners, managers and
front-line agents, was conducted July 8 to Aug. 12.
When asked to
forecast the five most popular U.S. destinations/activities for
late summer/fall 2004 based on their bookings and customer
interest, 76% of respondents named Las Vegas in the domestic
category and 70.6% picked Caribbean cruising in the international
Completing the top five
domestic destinations were Orlando, 72.8%; Maui, 54.6%; Honolulu,
47%; and Alaska cruises, 32.6%. Rounding out the top five for
international destinations were Cancun, Mexico, 64.5%; Riviera
Maya, Mexico, 40.6%; Jamaica, 30%; and Mexico cruises,
were asked to compare current booking levels with those from the
same time last year. The results reflect the trades growing
confidence in the resurgence of travel.
said that the number of bookings are higher this year than last,
20% said they are about even and 8% said they are lower.
were asked to select the reasons why customers are traveling more
this year (participants could select more than one response), 45%
checked pent-up demand -- just dont want to wait any longer.
Thirty-one percent checked never stopped traveling in the first
place and 25% checked renewed confidence in the economy.