G Adventures' Highlights of Haiti itineraryG Adventures' entry into Haiti next year will take clients from the north coast to the south, exploring the country's music, art, history, culture, religion, customs, food, nature and people.

The tours are scheduled to run monthly in February, March, July, November and December 2015 and 2016 (see an explanation of the itinerary in the map, here or by clicking on the image).

Jean-Marc Flambert, tourism marketing consultant for Haiti, said he was "thrilled" with G Adventures' arrival.

"Their ethical approach fits so well with how we want to help rebuild through tourism and word-of-mouth," Flambert said. "It's a place to be explored, and adventure travel is the way to see it."

G Adventures is the latest travel company to invest in Haiti tourism. Carnival Corp., Royal Caribbean Cruises Ltd., American Airlines and Marriott, for example, have made recent inroads in Haiti or announced initiatives in the country.

Jeff Russill, G Adventures' vice president of innovation, said he met with Haiti's tourism minister, Stephanie Villedrouin, while he was researching the program, "and I was very impressed with her."

"The minister has great vision," he said. "She recognizes that it is difficult to compete with the Dominican Republic, Haiti's neighbor to the east, with all its hotel rooms and miles of beaches, but she also knows that Haiti does not need to be marketed as a beach destination, although it has some beautiful ones."

Nor is Haiti to be targeted as a destination for voluntourism, according to Russill.

"While it welcomes volunteers, the country needs tourists," he said.

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