Virgin Voyages has picked Scarlet Lady as the name for its first ship due in 2020.

The name was one of the first on a Virgin Atlantic plane, company founder Richard Branson said. 

At an event at the Fincantieri shipyard in Italy, Virgin also said that it won’t have single-use plastics for consumer applications on the ship.

In addition, it said it will form a "Scarlet Squad" program to recruit, support and mentor female shipboard personnel.

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