At Sun Valley, lift tickets can be traded for activities

SUN VALLEY, Idaho -- Travel agents booking packages through more than 100 tour operators that specialize in the Sun Valley ski resort can offer their clients more flexibility. A new program enables clients to exchange lift tickets for other activities.

Skiing at Baldy Mountain in Sun Valley, Idaho.Jack Sibbich, the resort's director of sales and marketing, said multiday lift tickets that are typically available as part of packages can be exchanged this season at Sun Valley for snowshoeing, cross-country skiing and other recreation activities, or dining.

A one-day lift ticket can be exchanged for a cross-country trail pass and rental equipment, or for a snowshoe rental and lunch at the Trail Creek cabin. Lift tickets also can be exchanged for group snowboard or ski clinics; a dinner or a Sunday brunch at the Sun Valley Lodge dining room; a dinner and a movie in Sun Valley, or tickets to a musical performance.

Guests who do not ski or want to take a break from skiing can use the ticket for a lift ride to lunch at the Roundhouse restaurant, halfway up Baldy Mountain.

Travel agents can call Sun Valley at (208) 622-2231 for contact information on wholesalers selling packages that include the exchangeable lift tickets.

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