HAMILTON, Bermuda -- The island's newly appointed tourism minister,
David Allen, said the key to tourism growth for Bermuda is to open
up new markets, especially the African-American market.
Allen's comments came during an address before the World
Conference of Mayors, a group of mayors, politicians and business
leaders from the U.S., the Caribbean and Africa, held at Elbow
The island's prime minister, Jennifer Smith, appointed Allen, a
journalist and travel writer, as Bermuda's minister of tourism
earlier this month, following the country's election in which Smith
defeated incumbent Pamela Gordon.
Her victory marked the first defeat of the United Bermuda Party
in the government's 34-year history. Allen, a member of the
Progressive Labor Party, was first elected to the House of Assembly
He publishes the Bermuda Dateline travel and trade magazine,
which promotes tourism to travel agents and other industry