BRIDGETOWN, Barbados -- The Barbados Tourism Authority's Best of
Barbados off-season program, now in its third year, runs through
June 30 and will be in place again Sept. 7 to Nov. 30.
Incentives include a $100 air fare credit per person, free
American breakfast daily and one free night on a seven-night stay
[or a free night on a five-night all-inclusive program]. Some 32
properties, representing all price ranges, participate in the
Bookings will be capped at 8,000, said Bill Silvermintz, vice
president of marketing, the Americas, for the Barbados Tourism
Authority, who cited "a small budget and high expenses" for thee
program, which will be promoted in Boston, the New York metro area,
Baltimore/Washington and Florida's Gold Coast from Palm Beach
The ads will feature the destination's new tag line: "The Last
Authentic Caribbean Experience," which replaces "Just Beyond Your
To contact reporter Gay Nagle Myers, send e-mail to [email protected].