ROAD TOWN, British Virgin Islands -- U.S. visitors to the British
Virgin Islands account for 250,000 out of a total of 400,000 each
year, according to Tammy Peters, vice president and travel
marketing manager for the tourist board.
"More than 40% of U.S. visitors are repeat guests or become
repeat guests once they sample the destination," Peters said.
Business to the BVI this year is very strong, according to
reports gleaned from focus group discussions with travel
Peters said agents report steady bookings, especially for the
shoulder and summer seasons.
"This trend shows every sign of continuing through November and
into the high season," she said.
Representatives from the BVI's mainland offices in Atlanta, Los
Angeles and New York work closely with agents at trade shows,
conventions and promotional road shows in key U.S. markets.
British Virgin Islands Tourist Board
Phone: (800) 835-8530