Citing errors, Int'l Spa Association recalls '07 consumer reports

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The International Spa Association (ISPA), which calls itself "the leading professional organization of the spa industry," has recalled its 2007 Global Consumer Studies, citing "a number of statistical and analytical errors associated with the research."

The ISPA declined to name the firm that conducted the research but said it had not used the firm previously.

The ISPA's research is frequently used by media and other researchers in analyzing the spa industry. 

The recalled studies include the ISPA 2007 Global Consumer Report, the ISPA Asia-Pacific Consumer Report and the Spa & Institut Beyond Beauty Paris 2007 European Consumer Report, done in partnership with ITEC France, a trade show organizer.

Copies of the Asia-Pacific and Europe reports, and portions of the Global Consumer Report had already been released. Among the data being recalled are: number of active spa-goers worldwide, primary reasons for visiting spas worldwide and most popular spa treatments worldwide.

In a statement announcing the recall, Lynne Walker McNees, the ISPA's president, said, "Our members and the media trust ISPA and the quality research we deliver. This cannot be compromised.

"That's why we have terminated our relationship with the research firm and are issuing this recall in conjunction with our sincere regret for the errors in theresearch."

The recall includes copies of the reports and/or speeches, PowerPoint presentations and press releases that included information from the studies.

McNees added that the ISPA intends to immediately being working on "a more comprehensive Global Report."

The recall does not include the 2007 ISPA Spa Industry Study, which will be released at the ISPA's annual conference this month at the Gaylord Palms Resort in Kissimmee, Fla.

"We have the utmost confidence in our previous research, which was conducted by different firms, and stand by it," said McNees.

According to the ISPA, the association has registered more than 3,000 members in 75 countries.

To contact reporter Harvey Chipkin, send e-mail to [email protected].

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