GREAT KEPPEL ISLAND, Australia -- So, where to send those young
adult clients seeking a little excitement?
Well, the new Contiki Resort Great Keppel Island is marketing
itself as a place for "sun, sand, sea and sex," according to Accor
Asia Pacific, which partnered with Contiki to open their first
"Great Keppel Island is perfect for the 18-to-35-year-old market
because it provides a self-contained environment that they can have
exclusively to themselves," according to Michael Issenberg, Accor's
managing director for Australia, New Zealand, the South Pacific and
Contiki, which sells tours to young adults, and Accor, which
runs hotels with 400,000 rooms worldwide, plan to expand their
relationship to Bali, Indonesia, and Phuket, Thailand, if
successful in the Australian venture, Accor said.
Great Keppel Island is closest to Rockhampton, New Zealand, off
the coast of northern Queensland.
Contiki and Accor also have brought in Qantas as a partner in the
venture; the airline operates charter flights from Sydney to
Rockhampton as part of packages.
Seven-night packages, which include dinner and brunch -- there
is no breakfast for the late-night, party-animal demographic that
likes to sleep in -- start at $603 per person, triple, and include
daily activities; transfers to and from the island from
Rockhampton; flights from Brisbane, Melbourne or Sydney, Australia,
to Rockhampton; and all airline taxes and government charges.
There also are two-night minimum stays priced at $86 per night,
triple, which can be added to the beginning or end of other Contiki
tours, such as the three-night Sydney Scene or four-night City to
Surf (Sydney to Brisbane) programs.
The Contiki Resort Great Keppel Island "is almost like an
upmarket backpackers' lodge, which is the way people are seeing the
experience," said an Accor spokesman.
The 181-room resort was renovated for the new venture, both
companies said. There are three levels of accommodations:
beachfront; garden; and split-level, hilltop villas.
In addition to the island's 17 miles of beaches, the resort has
five swimming pools, three bars, a nightclub, lounge, Internet
cafe, gymnasium, food market and restaurants.
It also offers 40 different activities for guests, including
archery, sailing, golf, surfing and water-skiing. In addition, the
resort can arrange massages, sky diving and sunset cruises.
Issenberg said his company's investment in the project is a
healthy risk. "After the collapse of Ansett Airlines and the global
downturn in tourism, this might not be the safest time to relaunch
a tourism asset, but Accor has always been prepared to take risks
when we can see the potential of a property," he said.
For information, call Contiki at (800) 266-8454 or visit www.contiki.com.