D.C. movie promotion ties into city's 'treasures'

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WASHINGTON -- "National Treasure: Book of Secrets," the second installment in the "National Treasure" movie franchise has inspired another sequel.

Just as it did when the first "National Treasure" movie debuted in 2004, the Washington DC Convention & Tourism Corp. has developed a promotion tied to the sequel that features special hotel packages, discounts and a new Web site.

"National Treasure: Book of Secrets," produced by Disney, stars Nicholas Cage as historian/treasure hunter Benjamin Franklin Gates in a search for a hidden treasure that takes him from London to Mount Rushmore, but much of the movie is filmed in Washington at such familiar sites as the Library of Congress and the White House.

The WCTC's Web site, www.trailstotreasure.com, provides information on those attractions and other locations featured in the film.

There is also a contest where visitors follow clues that lead to a chance to win a trip for two to Washington.

Special hotel rates starting at $109 per night are also available at the site, which will soon include a downloadable video podcast on the movie and locations in the city where it was filmed. Information on hotel packages is also available by calling (800) 422-8644.

"Working with Disney to connect our destination to a high-profile film like National Treasure: Book of Secrets puts DC in front of its core audience -- history lovers and family travelers -- and in an exciting way," said William Hanbury, WCTC president and CEO, in a statement. "The film shows how history truly comes alive in the nation's capital."

"National Treasure: Book of Secrets" opened in theaters nationwide Dec. 21.

To contact reporter Michael Milligan, send e-mail to [email protected].

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