Daytona Beach likely to rebound fastest

MIAMI -- Of all Florida tourist destinations, Daytona Beach is likely to rebound fastest from the effects of Sept. 11, the mild Northeast winter and lagging leisure and international travel, according to Ernst & Young Hospitality Services Group in Miami.

In its 2002 Florida Lodging Forecast, the advisory concern said it expected Daytona Beach to return to normal by June or July, in part, because its bike and race car fans can be counted on to fill hotels rooms.

Steady corporate demand, the report said, should put Tampa, Fort Lauderdale and Jacksonville next in line for recovery.

The firm said higher room rates and normal tourist traffic might not return to Orlando or Miami until next year.

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