AARP and Walt Disney Co. have agreed to work together to provide discounts and other benefits to AARP members.
The new benefits will include unique AARP member experiences at Epcot's Food & Wine Festival, Epcot's Flower & Garden Festival and Disney's California Food and Wine Festival; discounts on select Disney merchandise available through Disneyshopping.com, including books, collectible pins, DVDs, apparel and toys; and special initiatives for grandparents.
Offers are being created for AARP members and will be unveiled in the months to come.
The new relationship was unveiled during AARP's annual [email protected]+ event in Washington, attended by more than 20,000 AARP members.
American grandparents in the baby boomer generation spend $30 billion a year on their grandchildren, AARP said at the event.
According to AARP, "the specific offers and distribution are currently being developed and there will be more news to follow in the months to come."