The Walt Disney Co. is starting a six-week
pilot program soliciting repeat bookings from customers at its Walt
Disney World Resort theme parks in Florida.
Under the program,
guests at the parks will be offered special incentives to book
their next trip before checking out of their hotels.
Between Nov. 8 and
Dec. 31, guests who re-book five-night packages while still at the
park will have free dining thrown into the package, a savings of
$194 according to Disney. The offer is good for visits Aug. 5 to
Under the terms of
the new program, travel agents will not automatically be paid
commissions on bookings of clients that they originally sent to
Disney. However, reservations agents will be able to identify
customers who booked with travel agents, and, according to Disney,
clients will be asked if they want to assign the booking to the
contact reporter David Cogswell, send e-mail to [email protected].