NEW YORK -- Two inbound operators in Europe crafted a
commissionable tour of Unesco World Heritage Sites in Austria and
Germany and are shopping the six-night FIT itinerary to U.S. travel
agents and tour operators.
The Unesco World Cultural Heritage in Austria and Germany
package from Panorama Tours of Salzburg, Austria, and Event &
Touring of Wittenberg, Germany, is the first product to result from
an effort launched in April by the German and Austrian tourism
boards to jointly promote Unesco-protected sites.
Although, as previously reported, U.S.-based central Europe
operators Smolka Tours and I.T.S. Tours and Travel plan to launch
Unesco-themed products for 2003, the Panorama/Event & Touring
package, unveiled last month, is the only such tour bookable
For its part, Event & Touring is in negotiations with
several U.S. agents and operators to market the tour in the States,
said Kathrin Fraustein, product manager.
"There's certainly interest from the U.S. side and we hope to
get this worked out soon," she said.
Although Fraustein declined to name the agents and operators
considering the Unesco product, Event & Touring's partners in
other efforts include Uniworld, General Tours, Trinity Tours and
Meanwhile, Smolka Tours is the main U.S. partner for Panorama
Tours, although it's not yet offering the new package.
The land-only Unesco tour wends it way from Salzburg to Berlin,
with stops in the German towns of Munich; Bamberg; Eisenach or
Weimar; and Dessau or Wittenberg, most of which are home to at
least one Unesco-protected site.
For example, Eisenach, birthplace of Johann Sebastian Bach,
boasts Wartburg Castle; Dessau is home to the Bauhaus Building and
Masters Houses; and Salzburg is dominated by the Hohensalzburg
fortress, nominated to the Unesco list in 1996.
The itinerary is priced at about $705 per person, double, and
$959, single, until Oct. 31 and from Nov. 29 to Dec. 31; the rate
includes four-star accommodations, daily breakfast, visitor
discount cards, city tours, some attraction entrance fees and
Event & Touring and Panorama Tours also can put together
Agent commission on Event & Touring bookings is 10%, while
Panorama pays 12%.
For more details on the package, call Event & Touring at
(011) 49-349 166-0195 or visit www.event-touring.com/wkeshort.htm, or Panorama Tours
at (011) 43-662 883-2110 or visit www.panoramatours.com"
TARGET="_blank">touring.com/wkeshort.htm, or Panorama Tours at
(011) 43-662 883-2110 or visit www.panoramatours.com.
For more details on Unesco sites in Germany and Austria, contact
the German National Tourist Office at (800) 637-1171 or the
Austrian Tourist Office at (212) 575-7723.