Fla. Keys launches campaign

KEY WEST, Fla.--The 120-mile-long Florida Keys chain was "not devastated" by Hurricane Georges, although national news coverage left such perceptions, according to the Monroe County Tourist Development Council. The council launched a $2 million consumer and trade advertising effort (radio, TV, print and Web) to correct "misperceptions" and to invite tourists to return.

JDS Travel News JDS Viewpoints JDS Africa/MI