PLAYA DEL CARMEN, Mexico -- The Iberostar Paraiso Hotel Group plans
to open its sixth hotel in Mexico in November, the 446-room
Iberostar Paraiso Lindo.
The $50 million-plus property will be situated next to the
Iberostar Paraiso Beach, which is adjacent to the Iberostar Paraiso
"The Iberostar Paraiso del Mar and Ibero-star Paraiso Beach have
experienced tremendous success, and we are growing to meet demand,"
said Manuel Borja, general manager of Iberostar Hotel Group.
John Long, vice president of sales for Iberostar, said Paraiso
Lindo will be a more upscale version of its sister all-inclusive
"What we've found is that as long as we continue to build up in
quality, the marketplace responds well to it," Long said. "We won't
price ourselves out of the market, but we will price the new resort
so that what the client pays matches the increased level of
features and amenities."
Rates at Paraiso Lindo will be about 20% higher than at its
Long said the new resort will feature five three-story,
bungalow-style buildings surrounded by courtyards and gardens.
"Each building is designed to resemble a small village square,"
Long said. "The designers created the feeling of a small inn, but
the property will have all the amenities and luxuries of a big
Paraiso Lindo's rooms will be larger than those at its sisters,
and units will feature foyers and separate entrances for the
All rooms will have marble bathrooms with showers, satellite
TVs, coffeemakers, complimentary minibars, direct-dial telephones
and safety-deposit boxes.
Two presidential suites and 14 of the resort's 62 junior suites
will offer Jacuzzi-style bathtubs.
In keeping with the Paraiso Lindo's upscale intentions, its five
restaurants will offer a la carte menus and will include a
steakhouse, a continental restaurant and eateries specializing in
Asian, Cajun and Italian cooking.
Paraiso Lindo guests also will have dine-around privileges at
the sister properties, although the privilege will not be
reciprocal for guests of the other two resorts.
Long said Iberostar will open a conference center with room for
more than 1,000 people on the grounds of the Paraiso Lindo in the
fall of 2004. An 18-hole golf course is scheduled to open by winter
For more information or reservations, call (888) 923-2722 or
visit on line at www.iberostar.com.