Italy specialist CIT Tours revamps its Web site

NEW YORK -- Italy tour operator and rail pass broker CIT Tours launched a redesigned Web site that aims to increase ease of use, functionality and access to information while improving aesthetics.

"This new site, at, absolutely says Italy and identifies us with the country," said a CIT spokesperson. "It speaks to all aspects of our product, from tours to rail to group travel."

The site, which plays on the new Italy specialist slogan "Break Free From the Ordinary," features pages dedicated to Italian tours, train travel, cruises, group travel and trips to other countries. The site is not only aesthetically more pleasing but easier to negotiate and better organized, according to CIT.

Online booking for train tickets should debut soon, said the spokesperson. In the meantime, reservations requests can be e-mailed via the site. Real-time reservations on the site for CIT tour products, however, remain "a little bit down the line." No agent-specific Web page was planned, according to the spokesperson.

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