WAIKIKI -- In an ongoing effort to stay competitive in the
marketplace, Marc Resorts Hawaii is in the midst of a $4 million
renovation on four of its five individually owned, Marc-managed
properties on Oahu.
At the 47-room Royal Suites Waikiki, the first phase of
improvements is now complete, leaving the top three floors, lobby
and elevators with new interiors.
One- and two-bedroom suites now have a fresh, crisp look set off
with mauve and earth tones and vintage artwork.
Also new are king-size beds, with pineapple lamps adding a
"[The property is] small enough that we feel we can do some
special touches," said Paul Tomonari, executive vice president of
Marc Resorts Hawaii.
Tomonari said he hopes to add personal services and amenities
such as a concierge and breakfast baskets in the rooms.
The second phase of the renovation, slated for completion by
next summer, will finish the remaining rooms and enhance public
areas with new carpeting and fresh paint. The improvements to the
Royal Suites Waikiki will total $750,000.
Renovations in other Marc properties on Oahu are as follows:
• Marc's Diamond Head Beach Hotel just finished a $1 million
exterior renovation that included weatherproofing, refinishing and
repair. Next up are minor improvements to some of the guest
• Marc Suites Waikiki is awaiting approval on a $300,000
expenditure to replace soft goods. The project could begin
• Island Colony -- A Marc Suite last year renovated its lobby,
elevators, porte cochere and entry areas. The bulk of the $2
million project will be completed by spring, including a new guest
service center and renovations to 150 rooms and suites.
There are 14 Marc Resorts on the islands, generally located off
the beach and reasonably priced.
A big selling point for many visitors -- especially families --
is that all properties have some units with kitchenettes. Actually,
these are full kitchens minus the oven. A full-size refrigerator
and freezer, stove top, microwave and dishwasher can come in handy
during stays that now average six nights, according to
Each Marc property has its own selling points.
For example, Royal Suites Waikiki is located near the high-end
shops at 2100 Kalakaua Ave. Next to the resort's small lobby are
several popular eateries, including Sushikoh, a Japanese restaurant
that Tomonari said is "always busy"; Yabusaba, offering authentic
Japanese fare with handmade noodles; and a tiny Italian restaurant
called Aranchino, so popular that another is set to open soon in
the Waikiki Beach Marriott.
Each of the Royal Suites' lanais is spacious and furnished with
a plastic table and chairs; some of the top-floor rooms have beach
Diamond Head Beach Hotel is the perfect location for those who
want to be close to the action in Waikiki yet out of the traffic,
according to Tomonari. Across the street from Kapiolani Park, it
boasts panoramic views of Diamond Head and the ocean, with a tiny
courtyard (and a wedding gazebo) buttressing one of the best surf
spots for beginners on the island.
To contact reporter Katherine Nichols, send e-mail to [email protected].
Firm offers bonuses, pay raise
WAIKIKI -- Marc Resorts Hawaii wants to nurture what executive
vice president Paul Tomonari said is "a real solid relationship
with travel agents," especially now that 85% of its guests are
coming from the U.S. mainland.
Marc Resorts offers 10% commission and bumps that up to 13%
during special travel agent months.
Agents can look for incentives and special rates in April and
There also is a bonus of $25 for each booking of five nights or
more; Tomonari hinted this may double at some point next year
"during periods when we want more business."
The company's Web site also has a special page for agents.
Rates at the Waikiki Royal Suites start at $179 per night for a
deluxe one-bedroom. A one-bedroom suite with full kitchen and ocean
view at the Diamond Head Beach Hotel starts at $319.
For more information, call (800) 535-0085 or visit www.marcresorts.com. -- K.N.