NYC & Company reaches out to Canadian market

NYC & Company opened a Toronto office to serve Canada. The tourism office will be represented by Toronto-based Vision Co.

The move comes at a pivotal time, with the Canadian dollar hitting record highs against the U.S. dollar, said George Fertitta, CEO of NYC & Company.

New York's marketing arm now has 16 international offices. The opening of the Canada office marks the ninth office opening for NYC & Company this year.

To contact the reporter who wrote this article, send e-mail to Nadine Godwin at [email protected].

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