Starwood to run Thailand property

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WHITE PLAINS, N.Y. -- Starwood Hotels & Resorts said it will expand in Asia through an agreement to manage a resort under construction in Pattaya, Thailand, under its Sheraton brand.

Owned by Amburaya Resorts, the 156-room Sheraton Pattaya Resort is scheduled to open in October 2004 between Pattaya and Jomtien beaches, a little more than a mile south of central Pattaya.

The property will be Starwood's eighth resort in Thailand. During the last year, Starwood added the Rayavadee in Krabi under its Luxury Collection brand, the Westin Grande Sukhumvit in Bangkok and the Sheraton Krabi Beach Resort.

Pattaya is located southeast of Bangkok, about 90 minutes by car from Bangkok Airport. Pattaya is Thailand's largest and one of its most popular beach destinations, attracting a mix of corporate and leisure visitors, including families.

The resort's location is a popular spot for water sports, particularly windsurfing. It also has a wide selection of restaurants specializing in Thai and international cuisine.

Of the resort's rooms, 54 will be categorized as "deluxe," measuring 700 square feet with a 129-square-foot balcony. The resort also will feature two villas.

Facilities will include three restaurants, a spa and fitness center, a children's club, 4,575 square feet of meetings and banquets space, a business center and shops.

Meanwhile, Starwood entered Malaysia with the debut of the 384-room Westin Kuala Lumpur, located in the city's main shopping and entertainment district.

All rooms feature the brand's Heavenly Bed and broadband Internet access. The property has three restaurants, a 6,458-square-foot ballroom, 12 meetings rooms, a business center, a fitness center and a Westin's Kids Club.

Starwood also said it will reflag the Sheraton Nusa Indah Resort in Bali as the Westin Resort, Nusa Dua, effective Dec. 1. The 353-room resort is undergoing a $4.5 million renovation that will elevate it to the Westin brand's standards.

Located on Bali's southern coast, the resort is at the tail end of a top-to-bottom refit that includes rooms and public spaces. The upgrade will include the addition of Westin's Heavenly Bed in all rooms.

Other upgrades will include high-speed Internet access in all rooms and the Westin's Kids Club.

The Westin Resort, Nusa Dua is connected to the Bali International Convention Center.

To contact reporter Jorge Sidron, send e-mail to [email protected].

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