Study: Jacksonville could be port

JACKSONVILLE -- A study completed by a West Palm Beach consulting firm indicated that Jacksonville has the potential to become a seasonal port of call or home port for cruise ships, expanding its role as a major cargo and military seaport. At present, the city is only an occasional port of call.

Last May, the Royal Viking Sun docked here, offering 700 passengers a chance to tour the area. Their experience was favorable, the report said.

Gee & Jenson, the consulting firm, said other favorable characteristics included good port facilities, the proximity of St. Augustine and Amelia Island for excursions, significant air service, an existing drive market and a good population base.

The study was commissioned by the Jacksonville Port Authority and Jacksonville Economic Development Commission.

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