U.S.V.I. campaign to feature patriotic feel

CHARLOTTE AMALIE, U.S. Virgin Islands -- The U.S. Virgin Islands' new ad campaign has definite patriotic undertones.

TV, radio and print ads in key mainland markets highlight each of the three islands, yet focus on the fact that the U.S.V.I. is part of the U.S.

"This Land is Your Land" by Woody Guthrie is the backdrop for the four TV spots.

In addition, a special cable TV campaign will kick off Sept. 2 promoting the 50th anniversary of the Crucian Festival on St. Croix, which began in May and culminates on Jan. 6.

Comments
JDS Travel News JDS Viewpoints JDS Africa/MI