Workshop to focus on developing cultural tourism

SILVER SPRING, Md. -- Conducting one of the workshops during the African Diaspora Heritage Trail Conference set for the Fairmont Southampton Princess in Bermuda, May 25 to 28 will be a tourism consultant specializing in the African-American market, Gaynelle Henderson-Bailey, president and chief executive officer of Henderson Associates & Tours, here.

The firm's travel operations division does business as Henderson Travel & Tours.

Henderson-Bailey, who holds a Ph.D in communications, on May 27, starting at 2:45 p.m., will tackle the topic: How to Successfully Develop and Market the African Diaspora as a Cultural Tourism Product.

Henderson Associates also is handling bookings for the conference in Bermuda.

The Diaspora Heritage Trail is a project of the Bermuda Department of Tourism to identify, conserve and promote historical sites linked with the development and progress of people of African descent, and it is looking to spread the concept worldwide.

The conference will bring together visitor and academic officials with an interest in developing the trail.

The contributions made by these Africans to various destinations would be focused on after arrival, including houses of worship, workplaces, residences, cultural institutions, cemeteries and other historic sites.

Areas where Africans were transported -- and likely points for developing a trail -are Bermuda (where one already exists); the U.S., Canada, the Caribbean, Latin America and Europe.

Africa itself also is included and the African Travel Association, New York, will be represented at the Bermuda conference.

For information on the conference, call (800) 327-2309, Ext. 505 or e-mail [email protected].

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