Hotels across the Hawaiian Islands set a first-quarter room revenue record, generating $973.5 million through March.
Total hotel revenue for the destination, which includes earnings from sources such as room sales, food and beverage, parking and retail, was $1.43 billion for the first quarter, a 14.7% jump from the previous peak set in 2012, according to a monthly report by Hospitality Advisors and Smith Travel Research.
Statewide hotel occupancy was 81.6% during the first three months of 2013, an increase of 1.3 percentage points year over year.
Average daily room rates (ADR) surged 13.1% over the same period in 2012, to $233.33.
“Oahu and Maui had an outstanding first quarter, with Kauai and the Big Island finally starting to make up ground that was lost during the severe downturn,” Joseph Toy, the president and CEO of Hospitality Advisors, said in a statement. “While the start of 2013 has been spectacular, we will likely see some moderation in the market as the strong, pent-up demand for Hawaii travel begins to tail off.”
Hawaii’s statewide ADR finished first among the nation’s top five hotel markets during the first quarter, but the destination’s revenue per available room of $190.40 was second to Miami-Hialeah’s $192.38.