Mention growth in arrivals for September
-- the first month of Hawaiis shoulder season -- the coming of a
third tourist-drawing sporting event in October and revised
projections that put arrivals over the 7 million mark for 2005, and
youre talking about another record-breaking year.
arrivals soared to new highs in 2004 and have continued to run at
record levels right through Sept. 13, when the count for that week
brought the total to 6 million, according to the Hawaii Department
of Business, Economic Development & Tourism (DBEDT). Arrivals
at the end of September totaled 5.9 million.
are 5% above October 2004, with domestic arrivals up 7.3% and
international arrivals down 1.5%.
The state expects
to continue its run of record-high air arrivals throughout October
when, for the first time, all three triathlon world championship
events will take place over a three-week period and across three
islands, generating revenue for hotels, restaurants and
estimate that each event participant brings an average of three
guests and stays at least seven nights.
For the first
time, the JAL ITU World Age Group Triathlon Championships took
place in Hawaii, on Oct. 9 on Oahu. This was followed on Oct. 15 by
the Ford Ironman World Championships at Kona on the Big Island and
then the Nissan Xterra World Championships, on Maui on Oct.
Visitors and Convention Bureaus 2006 Annual Tourism Marketing Plan
attributed the rapid year-to-year growth to an increase in domestic
airlift to Hawaii; the states image as a safe, domestic (yet
exotic) destination; its Hawaiian culture and scenic beauty;
pent-up travel demand; and a cruise industry riding a wave of
Since July 2004,
the state has had a U.S.-flagged ship (Norwegian Cruise Lines Pride
of Aloha) homeported in Hawaii waters. NCL home-ported a second
U.S.-flagged ship, the Pride of America, this July, and a third,
the Pride of Hawaii, will join them in 2006.
The three ships
combined are expected to bring up to 500,000 visitors and pump an
estimated $500 million annually into the Hawaii economy, the report
plan also noted that although Hawaii visitor-satisfaction levels
continue to run higher than any other
visitor-satisfaction research conducted by DBEDT has shown early
signs of slipping satisfaction levels.
As a result,
there is growing concern that the record number of arrivals the
destination is experiencing may be taxing the infrastructure as
well as affecting service levels.
estimates September arrivals by air will come in 6.1% over last
September (642,529 vs. 604,356) for a year-to-date total of 5.9
the state had upped the number of anticipated visitors for all of
2005 from the 7.3 million it had estimated in May to 7.4
Any number over 7
million would constitute a record. The
state fell short of 7 million last year, with 6.9 million arrivals
The agencys data
is based on air arrivals and does not distinguish between those who
are arriving to board a cruise ship and those who plan to stay on
Nor does it
factor out the Islanders who are returning home (about 15% of total
arrivals). Cruise passengers who arrive by air are forecast at
138,034 year-to-date August, a 48.7% increase over the same period
A spokeswoman for
the DBEDT said it would be difficult to break out air arrivals into
cruise and non-cruise because some visitors elect to stay on the
islands for a combined land and cruise vacation.
The length of
pre- and post-cruise stays averages a total of three
According to the
DBEDT, conditions indicate Hawaii visitor days in 2005 will
increase 6.3%, up from 4.7% forecast in May.
expenditures for 2005 are expected to increase 6.8%, and visitor
arrivals are expected to increase 6.1% in 2005.
In 2006, visitor
days, visitor arrivals, and visitor expenditures are predicted to
increase 2.6%, 2.7% and 5.6%, respectively.
forecasts reflect the fact that first- and second-quarter 2005 data
for visitor arrivals and days exceeded expectations.
information, call the DBEDT at (808) 586-2423 or visit the Web at
Managing editor/Supplements Margaret Myre, send e-mail to [email protected].