Learn about establishing a digital footprint at TW online event

Do you have a digital footprint? Do you know what that is? Join Passport Online, an e-marketing and e-commerce solutions provider in the leisure travel industry, for a 45-minute training session and live discussion during Travel Weekly’s Cruise & Tour Virtual Conference and Tradeshow, March 30 and 31.

The session, "Connecting Your Online Marketing – Establish and Optimize Your Digital Footprint," will be hosted by Marilyn Macallair, Passport Online's vice president of business development, on March 30 at 4 p.m.

Macallair will address travel agency website solutions and social media opportunities, including Facebook, Twitter and blogging.

"It is essential for travel agents to have a presence wherever their customers want to shop. We will explore new solutions and success stories from today’s travel agent marketplace," she said. "We will also highlight our newest product, Tandem, a cruise booking engine."

It’s free to register for Travel Weekly’s Cruise & Tour Virtual Conference and Tradeshow. The event includes two days of education, relationship building and new products. Prizes will be awarded throughout the show.

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