JetBlue will launch 24 new routes

JetBlue will launch 24 new routes in November and December, all of them selected because JetBlue anticipates increasing leisure travel demand between those city pairs. 

"This is the latest example of JetBlue's ability to be nimble and play offense as we quickly adjust to new customer behaviors and booking patterns," Scott Laurence, the airline's head of revenue and planning, said Thursday. "This latest series of new routes -- even in the current environment -- advances our revised network strategy, returns more aircraft to the skies and doubles down on our ability to generate more cash sooner."

Among the new services will be six between Newark and the Caribbean and a seventh from Newark to Cancun. Each of those sunseeker routes -- Caribbean destinations include Aruba; Nassau; Montego Bay, Jamaica; St. Maarten; Punta Cana, Dominican Republic; and Turks and Caicos -- will launch on Nov. 19 with at least daily service. 

JetBlue will also introduce seven new routes at Los Angeles Airport, all of them either on Nov. 19 or Dec. 18. Among those routes are JetBlue's first three international markets from LAX: Cancun and the Costa Rican destinations of San Jose and Liberia.

The new JetBlue routes will also include several that touch Florida, including twice-weekly service from Fort Lauderdale to Bozeman, Mont., and Palm Springs, Calif. Both launch Dec. 18.

In addition, Raleigh-Durham will be the recipient of five new daily routes servicing Cancun; Montego Bay; Fort Myers, Fla.; Los Angeles; and San Juan. Those routes launch on Nov. 19, except Los Angeles, which begins Dec. 18. 

Richmond, Va., will get new daily JetBlue service to Los Angeles, Tampa and Las Vegas.

The airline said it would move aircraft out of storage to service the flights. Capacity, however, remains well below 2020 levels. 

Thursday's announcement builds on the increasing emphasis on leisure markets that JetBlue first announced in June as it unveiled 30 new city pairs. The carrier announced in July that it would move out of its former focus city of Long Beach, Calif., to concentrate its Los Angeles-area flying at LAX.


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