Virgin America will make Denver its 24th destination. Beginning March 15, Virgin will operate three daily roundtrip flights between Denver and San Francisco.

Three-class Airbus A320 aircraft will service the route.

Virgin will join United, Southwest and Frontier in offering nonstop flights between Denver and San Francisco.

Promotional fares, beginning at $52.80 one way (to match Denver’s mile-high altitude), went on sale Tuesday.

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