Viceroy Hotels & Resorts has opened Hotel Emblem in San Francisco.

Part of the Viceroy Urban Retreats collection, the 96-room hotel is located in the city's Theater District. Drawing inspiration from San Francisco's Beat Generation literary movement of the 20th century, Hotel Emblem's lobby features a writer's desk-inspired check-in area, as well as "writer's alcove" area that houses a book wall.

Designed by San Francisco-based Studio Hatch, the property's guestrooms feature high ceilings, oversized windows an eclectic mix of contemporary and boho-inspired decor elements. Each room is outfitted with a desk, pillow-top bed with high thread-count linens, smart TV with streaming capabilities and high-end audio system with Bluetooth. 

Hotel Emblem's literary theme extends to the property's cultural programming, with the property offering a Book Butler service. Curated in partnership with San Francisco's City Lights Bookstore, the program offers an on-demand book cart via room service, with guests able to select from a variety of titles by Beat Generation authors, including Allen Ginsberg, Jack Kerouac, Lawrence Ferlinghetti and Neal Cassady. 

Other programming highlights include a meditation hour held every Saturday, live jazz and poetry slam performances and an on-site "underground concierge," who is available to offer guests information on more obscure activities and parts of the city.

The hotel's food and beverage options include craft cocktail-focused venue Obscenity Bar & Lounge, as well as an outpost of Australian-inspired coffee shop chain Bluestone Lane in the lobby. 

Introductory rates at Hotel Emblem start at $199 a night.

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