U.S. hotels did better than expected this summer, says STR


U.S. hotel demand during the summer was higher than STR forecasted, said the research firm.

Demand for the three months ended Aug. 31 increased 4.2% from a year earlier, while revenue was up 8.1%, to $31.2 billion.

In April, STR forecasted demand and revenue increases of 2.5% and 6.7%, respectively.

Occupancy advanced 3.5 percentage points to 67.9%, while the average daily room rate rose 3.7%, to $102.50.

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