Apple Vacations has launched an online magazine for travel
agents, CarryOn, featuring destination information and deals.
Agents can share the content on their websites and on social
The magazine can be accessed at CarryOnBlog.com. In addition
to deals and destination information, Apple Vacations said CarryOn will offer
travel tips, trends, guides, stories, "island fashion and style" and
posts about health and wellness.
In addition to reading posts chronologically, agents can
filter them by destinations or resorts. Some posts already online include a
fashion video, "10 Ways to Tie a Sarong," "Volcano Vacations"
and "Apple's Top Secret: The Best Deals of SuperSale."
"CarryOn is part of our new digital marketing
initiative to provide travel agents with informational and engaging material
that is shareable online and via social media platforms," Apple Vacations
president Tim Mullen said in a statement. "The magazine is designed to
help travel agents maintain and strengthen their online presence, connect with
clients and promote destination and resort bookings through inspiring content."