KimKim, a platform connecting advisors and destination experts, has launched a program for travel advisors, "Built with Advisors, Designed for Growth," which offers tools, education and resources.
Additionally, KimKim has launched an advisory board with six travel advisors to help guide the company and its trade strategy.
The advisory board has already helped KimKim create its Advisor Toolkit, which has selling tools, resources and client-facing materials. It includes side-by-side comparisons of destinations, a guide focused on responding to client concerns and email templates.
KimKim will host a series of "Destination Face-Off" webinars for advisors in the coming months. The webinars are designed to help advisors guide clients to choosing a destination and offer insights, itinerary examples and a live question-and-answer session. Held at 1 p.m. Eastern time, the webinars will feature Portugal vs. Spain (April 21), Iceland vs. Norway (May 7) and Italy vs. Greece (June 4).
KimKim connects advisors with vetted destination specialists around the world. It currently has some 450 specialists on the platform.
"As our advisor program continues to grow, we didn't want to build it in isolation," KimKim COO Yenyi Fu said. "Rather than building for advisors, we're committed to building alongside them. Their insight, experience and day-to-day realities are what will shape how we evolve the platform."