July marks the Travel Institute's fourth annual "Promote Your Professionalism" campaign, and with it comes the opportunity to save 50% on training programs and attend a series of free webinars.

Over the course of July, those interested can apply to qualify for 50% off the institute's Certified Travel Associate (CTA), Certified Travel Counselor (CTC) or Certified Travel Industry Executive (CTIE) programs. The savings, which could amount to as high as $275, comes from scholarships from the Travel Institute Fund. The fund has provided nearly $160,000 in scholarship funds since its 2014 founding.

To qualify for a scholarship, those interested can fill out a short application form on the Travel Institute's website and answer several questions.

Additionally, four free webinars have been scheduled for July:

• July 6, 12 p.m. ET, "Improving Communication by Building Trust," Dr. Mimi Hull

• July 10 and 17, 1 p.m. ET, "PR Boot Camp: Storytelling Skills for the 21st Century," a two-part series, Richard D'Ambrosio

• July 12, 1 p.m. ET, "Emotional Intelligence -- Setting Yourself Up to Succeed," Brian Robb, CTIE; this is the first of a four-part series, "You, Leading Your Agency to Success"

Advanced registration, which can be completed on the institute's website, is required for the webinars.

The Travel Institute has also arranged for twice-weekly emails detailing topics like effective marketing throughout the month.

"Promote Your Professionalism is one of our favorite programs during the year because it allows us to showcase our offerings and give back to the industry in so many ways," Travel Institute COO Diane Petras said in a statement. "Through certification and scholarships, diverse educational trainings, expert insider advice and targeted marketing communications, the campaign is a microcosm of what the Travel Institute is all about."

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