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Max Hopper, airline technology pioneer, dies

By Bill Poling

Max Hopper, widely credited as being the father of the Sabre reservations system, died from a stroke in Dallas on Monday. He was 75.

As an executive with American in the 1970s, Hopper led the development of Sabre as a revenue management and agency reservations tool, eventually becoming the airline’s senior vice president of information systems and chairman of its Sabre division.

After retiring from AMR and Sabre in 1995, he formed the consulting firm Max D. Hopper Associates.

"All of us at American Airlines were deeply saddened to learn of Max’s passing," American CEO Gerard Arpey said. "He was a true pioneer in our industry, and the impact of his work continues to this day."

In lieu of flowers, the family requests that donations be made in Hopper’s memory to the Dallas-Fort Worth USO, Box 613306, DFW Airport, Texas 75261.

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