ALEXANDRIA, Va. -- Vacation.com said it added American to its
roster of preferred suppliers.
The two have a co-op marketing pact that will also include
American Eagle and the AmericanConnection regional carriers.
The agreement entails an override and a "beneficial services
program," Vacation.com said.
American indicated it will be closely monitoring the
effectiveness of the partnership.
"We will measure year-over-year increases in share and expect
that Vacation.com members will really take off with this program,"
said Tom Gleason, regional vice president of eastern division
passenger sales for American.