VACATION CENTER, a host agency, rolled out an online
certification program through America's Vacation Center University.
Courses will be offered on a monthly basis starting in 2007 and
will specialize in destinations from Alaska to the Caribbean. AVC
agents interested in registering for courses should e-mail [email protected].
TRAVEL GROUPS SeaMaster Cruises, the franchise program for
cruise-only, home-based agents, rolled out a 2007 marketing plan
for franchisees that includes a number of turnkey tools for giving
franchisees a quick start on projects they wish to pursue. Elements
of the plan include a series of customer presentations called
Cruise Talks, designed to make it easier for franchisees to
introduce themselves to new audiences, and a standard trade show
booth that franchisees can adopt when participating in events of
that type. Expanded target e-mail marketing, with SeaMaster sending
personalized e-mails directly to clients on behalf of franchise
owners, is another component of the program. More details are at www.seamastercruises.com.
DESK: Trafalgar Tours rolled out Explore Hidden Treasures,
an upgrade to its Europe product line that features leisurely
walking tours off the beaten path. The operator also added welcome
dinners to most of its first-class tours in Europe. Get details at
www.trafalgartours.com. To book tours, call (800)
FAM OF THE
Trip: Visits Fatima and Lisbon, Portugal;
and Barcelona, Cordoba, Costa del Sol, Granada, Madrid, Merida,
Seville, Toledo and Valencia, Spain.
from New York or Los Angeles to Madrid via British
Length: 12 nights.
Sponsor: Tours Specialists, Palm Harbor,
Cost: $2,200 from New York or $2,400 from
Los Angeles, per person, double. Includes roundtrip air, hotel,
some meals, sightseeing and transfers.
Noteworthy: Single supplements can be
arranged. Companions are eligible for $100 additional. Air from
other gateways is available. Taxes are not included.
Contact: (800) 223-7552; fax: (727)
784-7520; e-mail: [email protected].
Phone: (508) 221-3674
opportunities in the E-letters, contact [email protected].