Broadway show packages take center stage


NEW YORK -- The curtain has gone up on Broadway's spring season, with a sizable number of openings and revivals supplementing such headline-generating hits as "The Boy from Oz," "Hairspray" and "Wicked."

Agents filling theater seats have several commissionable ways to book them through ticket brokers and tour companies.

• Applause recently added the Crowne Plaza Manhattan, Renaissance New York and Sofitel to its hotel inventory for the two-night Best of Broadway and three-night Theater Lovers Delight packages.

Spring and summer rates start at $350 per person for two nights' accommodations, all taxes and one orchestra or front mezzanine ticket per person to any Broadway or Off-Broadway show.

One of the best values in town is the company's Original Broadway Dinner Deal, wherein dinner is free with a theater ticket to shows like "Wicked."

Call (800) 451-9930 or visit

•'s $565 one-night stay for two people at the recently refurbished InterContinental Barclay includes dinner vouchers and tickets to Broadway's newest musical, "Bombay Dreams." pays 10% to agents purchasing the $25 cancellation insurance effective for up to 48 hours prior to hotel check-in. Agents can also customize packages according to what show and hotel a client wants.

Call (800) BROADWAY or visit

• Marriott International has a Memorial Day Take the Town weekend package that offers accommodations at the Rihga Royal Suites, continental breakfast for two in the hotel's Halcyon restaurant, two tickets to the revival of Leonard Bernstein's "Wonderful Town" on May 29 and a CD of the musical. The package is priced at $795 per person, double.

Call (800) 937-5454 and request rate code THBG.

• New York City Vacation Packages offers its two-night "Hairspray" package starting at $292, including accommodations at a theater district hotel, best available theater seats, admission to various museums and dining and shopping discounts.

Although theater tickets are not part of the company's Fourth of July in New York City package, July 2 to 5 at the Novotel New York, they can be arranged.

The package features a barbecue lunch at Novotel's Cafe Nicole, an afternoon sightseeing tour and an evening fireworks cruise. Rates are $469 per adult and $199 for each child sharing the same room.

Call (888) 692-8701 or visit

• Sutherland Hit Show Tours packages New York with pre- or post-cruise packages with two nights' accommodations; orchestra or front mezzanine seats to a Broadway show; and a Gray Line sightseeing tour.

A two-night Showtime package adds a pretheater dinner; a CityPass; and options such as a guided tour of Lincoln Center and admission to various museums, for about $420 to $560 per person at hotels that include the Crowne Plaza Manhattan, Millennium Broadway and Park Lane.

Call (800) 221-2442 or e-mail [email protected].

• Yankee Holidays pays 12% commission to travel agents and offers a good selection of theater packages.

Among the packages is Big Apple Deluxe, a three-night plan starting at $322 per person, double, with accommodations at select hotels. It includes a ticket to one Broadway show; one dinner; a CityPass that covers admission to five major museums and a harbor cruise; and a New York walking tour.

Call (800) 225-2550 or visit

To contact the reporter who wrote this story, send e-mail to [email protected] .

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