LONDON -- Next year, the Hungarian National Tourist Office will
launch its largest promotional campaign to date in the U.S., a
three-year, $1.5 million consumer advertising plan combined with an
agent training program.
The campaign was announced by the tourist office during World
Travel Market here.
The agent training program will be run in conjunction with tour
operators to Hungary and will include educational tools and fam
trips, officials said.
For more information, contact Maria Harsanyi at the Hungarian
National Tourist Office in New York, (212) 355-0240; fax (212)
207-4103, e-mail [email protected]