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What bottled water says about value
The Big Mac Index? Let's talk about the Bottle Board.
Reaffirming my stance on duty of care laws
Firms can't be liable for violating 'duty of care,' except in rare scenarios.
Are the 50+ 'brand-elastic'? Try 'brand-promiscuous'
Consumers over 50 years old represent 36% of the U.S. population and over $12 trillion in spending power. But they're not brand...
A lesson in self-care at Mexico's Almare Isla Mujeres
The resort offers an array of wellness options, including sunset rituals, a spa with an altar dedicated to a Mayan goddess and...
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From the Window Seat columns
Trends that lessen reaction to a wobbly world
The sense of inevitability of future attacks has a corrosive effect on travel at many levels.
Which of these travel tales is true?
Two back stories -- one fact, one fiction -- show the importance of a brand narrative.
Free vacations for politicians!
The industry is in a unique position to influence public policy on climate change, and other end-of-summer...
Agencies' secret weapon: Nontransactional retailing
As long as agents realize that selling travel is not transactional, their channel strength is unmatched.
Sharing in tradition, ritual and superstition
Royal Caribbean’s Richard Fain recently recounted little-known moments in the history of ship-naming traditions.
Why was Trump on our cover?
Our Trump cover story inspired reactions from both sides, so allow me to set the record straight on why we ran it.
Lie flat vs. jet lag
Better sleep in business class? Factor in jet lag abatement, too, please.
'I choose to live'
How to speak to clients about terrorism? Four points of view.
Travel and political polarization
Reducing political polarization is challenging, but travel can play a constructive role.
Frills vs. thrills in Africa?
Upscale options in Africa have resulted in more awareness of sustainable practices.
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