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What bottled water says about value
The Big Mac Index? Let's talk about the Bottle Board.
Reaffirming my stance on duty of care laws
Firms can't be liable for violating 'duty of care,' except in rare scenarios.
Are the 50+ 'brand-elastic'? Try 'brand-promiscuous'
Consumers over 50 years old represent 36% of the U.S. population and over $12 trillion in spending power. But they're not brand...
A lesson in self-care at Mexico's Almare Isla Mujeres
The resort offers an array of wellness options, including sunset rituals, a spa with an altar dedicated to a Mayan goddess and...
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Government Affairs
Travel leaders say governments are impeding a faster Covid recovery
Travel and tourism's contribution to global GDP is projected to return to 2019 numbers by 2023, according to the World Travel...
Florida legislature passes bill to scrap Disney's special status
The state has retaliated against Disney for publicly opposing controversial legislation, passing a measure that would abolish...
Travel groups push to end Covid tests for U.S. entry
ASTA recently called Covid entry testing "the single biggest barrier" to travel's recovery.
Zero tolerance for unruly airline passengers is here to stay
The federal mask mandate for air travel is over, at least for now. But the FAA's stricter policy against unruly airline...
Justice Department will appeal order voiding travel mask mandate
After the CDC concluded that the mask mandate remains necessary to protect public health, the DOJ filed a notice of appeal.
DMOs are using visitor movement data for a better grasp of behavior
Tech firms like Zartico are showing how data can drive a balance between tourists and locals.
Brand USA launches a major international marketing platform
The International Pavilion, the next level of Brand USA's Global Marketplace, offers valuable research and insights on various...
Airlines drop mask requirement after judge strikes down mandate
Also, Amtrak and ride-hailing service Uber each said that they would lift mask requirements.
U.S. plans marketing push to attract international visitors
With its borders fully open for the first spring and summer since 2019, the U.S. is now looking to reclaim its share of...
Airline mask mandate extended two weeks
The mandate had been set to expire on April 18. The new expiration date is May 3.
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