TIA, WTO to work more closely

WASHINGTON -- The Travel Industry Association of America's Board of Directors approved a working agreement that enables the association to work more closely with the World Tourism Organization on research, marketing, communication and strategic planning.

William S. Norman, TIA's president and chief executive, noted that WTO has been an affiliate member of the TIA for years.

However, Norman said, the agreement will "take our relationship to the next level".

"This document is in line with our commitment to public-private sector partnership in order to restore tourist confidence and to keep the tourism system operational," said WTO Secretary-General Francesco Frangialli.

The WTO is expected to give the agreement final approval during its October General Assembly meeting in Beijing, China.

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